FA
Christian Talent
@filipeamado
16d ago
Creative Strategy, Content & Marketing Leader
São Paulo, São Paulo, Brazil
senior
Purpose and impact-driven leader with 14+ years of expertise in strategy, creative content, and digital transformation who generated $25.5M in revenue and scaled engagement to 2M+ across 6 countries. Specializes in multi-channel marketing (B2B/B2C/B2B2C) and product innovation. Known for building high-performing teams that deliver exceptional results in diverse global markets.
SIGNATURE ACHIEVEMENTS
- Transformed national office into a global benchmark, achieving 79% of worldwide KPIs and the lowest cost-per-conversion ($1.05), scaling digital engagement to 2M+ YouTube views and 40K social media followers in under 18 months.
- Developed and launched a comprehensive digital content platform, reaching 7,000+ active learners and achieving 30% email engagement rates (industry average: 15%).
- Pioneered production frameworks adopted across North and Latin America, reducing costs by 10% while improving delivery time by 25% through workflow optimization.
- Generated $25.5M in campaign revenue at FI Branding & Film through data-driven marketing across five markets, improving operational efficiency by 35% while increasing client brand visibility by 40%.
- Improved B2B product strategy at Visa Inc., achieving 16% revenue growth through innovative payment solutions deployment and enhanced workflow efficiency, leading to a 30% increase in on-time project delivery rates across the USA, Mexico, and Brazil.
Salary & Rates
/hour
125000/year
Work Preferences
full-time
remote
relocation-domestic
relocation-international
Skills
Education
| Period | Degree | School |
|---|---|---|
| - | MA Theology & the Arts | Regent College, Vancouver, Canada |
| - | BA Business & Marketing | Brunel University, London, UK |
| - | Certificate Product Lifecycle & Management | Visa Business School |
| - | Certificate Editorial & Graphic Design | Impacta Tecnologia |
Member since May 2025