Amy Yow, M.S.
User & Customer Experience Leader | Innovation Strategist | Human-Centered Research Expert 

Amy Yow is a seasoned UX/CX leader and social scientist with over 15 years of experience transforming complex digital and service ecosystems. With a Master’s in Human Factors Psychology and a passion for evidence-driven innovation, she brings a strategic lens to user-centered design, guiding organizations from ideation to impactful execution. 

Amy has advised Fortune 1000 companies—including ExxonMobil, Chevron, and Constellation—on experience strategies that improve KPIs, drive adoption, and eliminate inefficiencies. Her leadership at ChaiOne and other firms has spanned enterprise, B2B, and SaaS domains, blending digital and analog channels to deliver integrated, user-first solutions. 

She excels at leading cross-functional teams, aligning stakeholders, and turning research into actionable insights. Whether optimizing Industrial-IoT systems or spearheading AI discovery workshops, Amy leverages her deep expertise in human behavior to create scalable, inclusive, and measurable improvements. 

Amy’s work has consistently elevated UX performance metrics, reduced operational pain points, and helped launch high-impact tools like FitURight's 3D body scanner—later acquired by the AI Foundation. A recognized mentor and coach, she also leads workshops on metrics, identifying AI opportunities, and solution ideation, cultivating a culture of continuous learning and human-centered excellence.