<div><strong>Overview</strong></div><div>The Marketing Manager serves on the Direct-to-Consumer marketing team supporting Study Gateway, MasterLectures, and FaithGateway Online Bible Studies. This role is responsible for the day-to-day execution and coordination of marketing campaigns, working collaboratively with brand marketing leadership and cross-functional teams to bring marketing plans from concept to launch.<br><br></div><div>The Marketing Manager partners with Creative, Lifecycle Marketing, Performance Marketing, Social Media, Product, Development, Customer Service, Publishing, and external partners to coordinate campaign deliverables, maintain timelines, implement marketing initiatives, and help deliver exceptional customer experiences.<br><br></div><div>This is a highly collaborative, execution-focused role for a detail-oriented marketer who excels at managing multiple projects, communicating across teams, writing and editing customer-facing content, and ensuring that the many components of a marketing campaign come together accurately and on time.<br><br></div><div>The Marketing Manager also supports campaign reporting, content planning, partner communications, and ongoing marketing operations, using established strategies, performance metrics, and customer insights to help the team continuously improve marketing effectiveness and execution.<br><br></div><div><strong>About the Brands</strong><strong>FaithGateway Online Bible Studies </strong>provide accessible, engaging Bible study experiences that bring together bestselling Christian authors and teachers with a large online community of participants.<strong>Study Gateway</strong> is a subscription-based video Bible study platform offering on-demand teaching from bestselling Christian authors, pastors, and Bible teachers, with studies designed for individuals, small groups, and churches.<br><br></div><div><strong>MasterLectures</strong> is a subscription-based video learning platform offering seminary-level video courses from leading Christian scholars and professors, making theological and biblical education accessible to learners anywhere.<br><br></div><div><strong>Responsibilities</strong></div><div><strong>Campaign Execution &amp; Content</strong><br><br></div><ul><li>Manage day-to-day execution of marketing campaigns for Study Gateway, MasterLectures, and FaithGateway Online Bible Studies, ensuring deliverables are accurate, on time, and aligned with established strategy and brand direction.</li><li>Coordinate new product launches, seasonal campaigns, Online Bible Studies, subscriber initiatives, and other promotions from kickoff through launch.</li><li>Write, edit, proofread, and implement marketing copy across email, landing pages, websites, promotional assets, and subscriber communications.</li><li>Perform quality assurance on customer-facing campaigns, including messaging, creative, offers, links, landing pages, and other campaign elements.</li></ul><div><strong>Cross-Functional &amp; Partner Coordination</strong><br><br></div><ul><li>Coordinate with Creative, Lifecycle Marketing, Performance Marketing, Social Media, Product, Development, Customer Service, Publishing, and external partners to execute campaigns and keep deliverables on schedule.</li><li>Serve as a day-to-day marketing contact for publishing teams and external partners, coordinating campaign assets, product information, timelines, approvals, and deliverables.</li><li>Communicate campaign status, deadlines, dependencies, and outstanding needs to stakeholders, escalating risks and roadblocks as appropriate.</li></ul><div><strong>Reporting &amp; Performance</strong><br><br></div><ul><li>Monitor and compile campaign, subscriber, engagement, and revenue performance using established KPIs and reporting frameworks.</li><li>Prepare campaign reports and performance updates for DTC teams, publishing partners, and other stakeholders.</li><li>Support campaign retrospectives by documenting results, learnings, customer feedback, and opportunities for future improvement.</li></ul><div><strong>Marketing Operations &amp; Customer Experience</strong><br><br></div><ul><li>Maintain marketing calendars, project timelines, campaign documentation, and workflow tools to ensure effective organization and execution.</li><li>Coordinate marketing-related content updates, merchandising, landing pages, platform enhancements, and testing with Product and Development teams.</li><li>Support approved testing and optimization initiatives through implementation, quality assurance, and performance reporting.</li></ul><div><strong>Qualifications</strong></div><ul><li>3+ years of experience in marketing, eCommerce, communications, publicity, events, or a related field; experience with consumer or content-based products preferred.</li><li>A. in Marketing, Communications, English, Journalism, Ministry or Christian Studies</li><li>Solid understanding of marketing and consumer behavior principles, with familiarity with digital marketing, content marketing, email marketing, social media, and eCommerce best practices.</li><li>Experience executing multi-channel marketing campaigns and coordinating deliverables across multiple teams and stakeholders.</li><li>Working knowledge of the publishing industry and familiarity with Christian authors, publishers, ministries, and media preferred.</li><li>Firm grasp of marketing best practices in content marketing and/or eCommerce. Knowledge of trends in audience engagement and content marketing, lifecycle marketing, social media marketing, lead generation, sales funnels, and conversion strategies. Prior book publishing or women’s ministry experience not a requirement, but is a plus.</li><li>Exceptional written and verbal communication skills, including experience writing and editing direct-response and customer-facing marketing copy.</li><li>Strong project management and organizational skills, with exceptional attention to detail and the ability to manage multiple projects, deadlines, and competing priorities.</li><li>Ability to work effectively across teams, manage stakeholder relationships, and proactively follow through on deliverables.</li><li>Comfortable working with marketing performance data and able to compile, interpret, and communicate campaign, sales, and customer engagement results.</li><li>Strong digital aptitude and ability to quickly learn and work within marketing, eCommerce, content management, and project management platforms.</li><li>Proficiency with Microsoft Office; experience with Google Analytics, Airtable or similar project management tools, and Canva, Photoshop, or Adobe Creative Suite is a plus.</li></ul><div><strong>Additional Skills &amp; Attributes</strong><br><br></div><ul><li>Highly collaborative, with a strong sense of individual and team accountability.</li><li>Proactive, dependable, and committed to high-quality execution.</li><li>Flexible and adaptable, with the ability to work effectively as priorities, timelines, and business needs change.</li><li>Curious and willing to learn, test, and adopt new marketing tools, technologies, and processes.</li><li>Passion for published resources that help people grow in and apply their faith.</li></ul><div>HarperCollins Publishers is a company full of people who are passionate about books. When you apply for a position, we want to know why you want to work here, and why you are interested in the job. <strong>That’s why cover letters are strongly preferred.</strong><br><br></div><div>The salary range for this position is $65,000-$77,000<strong>.</strong> We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, technical and communication skills, and other factors that may prove relevant during the interview process.<br><br></div><div>In addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce. Visit our careers webpage for more information.<br><br></div><div><em>HarperCollins Publishers is an equal opportunity employer.</em><br><br></div><div>HarperCollins Publishers is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at TalentManagement@harpercollins.com. Note: we will only respond to accommodation requests.<br><br></div><div>Employment type: FULL_TIME<br><br></div>

Marketing Manager

<div><strong><br>CREATIVE DIRECTOR, BRAND VISUALS&nbsp;<br></strong><br></div><div><br>5&amp;2 Studios connects people around the world to stories from the Bible through uniquely human and authentic storytelling. Founded by Dallas Jenkins following the global success of The Chosen, 5&amp;2 has expanded into producing both scripted and unscripted series, an animated series, and an expansive library of digital content. The independent studio also manages its own distribution, marketing, studio facilities, and consumer product line.<br><br></div><div><br>Reporting to the Sr. Creative Director, Brand, the Creative Director, Brand Visuals leads the visual creative direction and expression of The Chosen and 5&amp;2 Studios brands across campaigns, platforms, and audience experiences. This role turns broader brand and creative strategy into bold, cohesive visual systems and work that feels authentic, intimate, disruptive, and playful.<br><br>This person will set the visual approach for key campaigns and brand moments, guide work from concept through delivery, and ensure design and copy function as one integrated idea. This is a roll-up-your-sleeves role, combining equal amounts of hands-on design work and providing creative direction to a trusted network of freelance designers.<br><br></div><div><br>The Creative Director, Brand Visuals, will manage and develop freelance and contract design resources, and may guide internal designers as assigned. This person will establish clear briefs, match talent to the work, provide actionable direction, and maintain a consistent standard of craft across multiple projects. The Sr. Creative Director, Brand retains leadership of the broader integrated creative vision, cross-disciplinary strategy, and executive-level alignment. <br><br>This is a remote, full-time, exempt position with at least quarterly travel.<br><br><br><br><strong>THIS MAY BE THE ROLE FOR YOU IF…&nbsp;<br></strong><br></div><ul><li>You are a visual creative leader with a strong point of view and the ability to turn strategy into a clear, compelling creative direction.</li><li>You can align to the visual vision for a campaign, communicate it in a way that unlocks great work, and guide multiple creators toward one cohesive result.</li><li>You are still a maker at heart willing to concept, design, or refine high-priority work when your hands-on contribution will materially strengthen the idea.</li><li>You know how to build and manage a flexible bench of freelancers and external partners, matching the right talent to each assignment and giving feedback that improves the work.</li><li>You bring exceptional taste across art direction, typography, imagery, composition, and visual systems, and you understand how those choices shape audience perception.</li><li>You are comfortable leading visual work across campaigns, digital, social, paid media, presentations, events, print, merchandise, and brand experiences.</li><li>You partner naturally with copywriters, marketers, strategists, producers, and project managers, so creative work is integrated from the beginning.</li><li>You care deeply about the mission of 5&amp;2 Studios and want to create work that serves our audiences with authenticity, excellence, and care.</li></ul><div><br></div><div><strong><br>WHAT YOU’LL OWN<br></strong><br></div><div><strong><br>Visual Creative Direction&nbsp;<br></strong><br></div><ul><li>Own the visual creative direction for assigned campaigns, launches, and brand moments, translating the Sr. Creative Director's broader vision and business objectives into a clear visual approach.</li><li>Develop and communicate visual concepts, campaign systems, mood boards, references, key art, and design direction that give internal teams and external partners a strong creative north star.</li><li>Guide work from initial concept through final delivery, making key visual decisions and ensuring the creative remains cohesive, intentional, and unmistakably 5&amp;2.</li><li>Present visual concepts and creative rationale to cross-functional and senior stakeholders, building alignment while responding thoughtfully to feedback.<br><br></li></ul><div><strong><br>Hands-On Design and Creative Craft<br></strong><br></div><ul><li>Remain selectively hands-on, concepting, designing, or refining priority work where senior creative craft and judgment are most valuable.</li><li>Create or elevate high-impact deliverables such as key art, campaign concepts, visual systems, presentations, and flagship brand expressions.</li><li>Review work at meaningful creative milestones, focusing on concept, hierarchy, storytelling, brand alignment, and overall quality rather than owning every production detail.</li><li>Ensure visual ideas are executable across channels and formats without losing the strength of the original concept.</li></ul><div><strong><br>Freelance and External Creative Leadership<br></strong><br></div><ul><li>Build, maintain, and lead a strong network of freelance designers, art directors, illustrators, photographers, agencies, and production partners who can flex with the needs of the business.</li><li>Partner with Project Management to scope assignments, identify resource needs, select the right creative talent, and align on timelines, budgets, and deliverables.</li><li>Write and deliver clear visual briefs, onboard partners to the brand, establish expectations, and provide decisive, actionable feedback throughout the creative process.</li><li>Manage multiple external workstreams at once while protecting quality, consistency, accountability, and the experience of creative partners.<br><br></li></ul><div><strong><br>Brand Steward Evolution&nbsp;<br></strong><br></div><ul><li>Serve as a visual steward of The Chosen and 5&amp;2 Studios brands, protecting their distinct identities while adapting expression thoughtfully by audience, platform, market, and objective.</li><li>Partner with the Sr. Creative Director, Brand, to evolve visual standards, design systems, templates, and guidelines that strengthen consistency without limiting creativity.</li><li>Identify opportunities to modernize and expand the visual language while preserving the humanity, authenticity, and emotional connection at the heart of the audience relationship.</li><li>Help teams and partners understand not only what the brand standards are, but also how to apply them with good judgment.<br><br></li></ul><div><strong><br>Campaign Concepting and Integrated Collaboration<br></strong><br></div><ul><li>Partner with the Sr. Creative Director, Brand, Associate Creative Director, Copy, marketers, and strategists to translate campaign objectives, audience insights, and brand stories into compelling integrated concepts.</li><li>Lead visual thinking in brainstorms and campaign development, bringing strong ideas that can extend across channels and audience touchpoints.</li><li>Ensure copy and design are developed together as one cohesive creative idea rather than as separate workstreams.</li><li>Collaborate closely with Brand, Marketing, Social, Content, Consumer Products &amp; Experiences, Music, International, Events, and other teams to develop thoughtful visual solutions.<br><br></li></ul><div><strong><br>Creative Operations and Continuous Improvement&nbsp;<br></strong><br></div><ul><li>Partner with Creative Project Management to clarify scope, prioritize work, surface dependencies, and establish review points that keep creative moving efficiently.</li><li>Help improve briefing, review, asset organization, templates, and workflows so internal teams and external partners can produce stronger work with greater consistency.</li><li>Stay attuned to emerging design practices, cultural trends, audience behavior, and creative technologies, bringing relevant fresh thinking to the team.</li><li>Use evolving creative tools thoughtfully to improve ideation and execution while maintaining human judgment, originality, and brand integrity.<br><br></li></ul><div><strong><br>WHAT YOU BRING:&nbsp;<br></strong><br></div><ul><li>10+ years of progressive experience in visual design, art direction, brand creative, or creative direction, ideally within entertainment, media, consumer brands, or an agency environment.</li><li>A strong portfolio demonstrating high-level creative direction, exceptional visual craft, integrated campaign development, brand systems, and storytelling across multiple formats.</li><li>Demonstrated experience setting visual direction for campaigns and guiding work from concept through final execution.</li><li>Experience building, briefing, directing, and managing freelancers, agencies, and external creative partners across multiple concurrent projects.</li><li>The ability to remain selectively hands-on in design while leading and scaling execution through others.</li><li>Deep understanding of brand systems and the judgment to maintain consistency while evolving visual expression by audience, channel, and objective.</li><li>Experience partnering closely with copywriters, strategists, marketers, project managers, producers, and senior stakeholders.</li><li>The ability to interpret creative briefs, translate strategy into compelling visual direction, and articulate the rationale behind creative decisions.</li><li>Advanced proficiency in Adobe Creative Cloud and fluency with the tools and workflows used to develop and review professional creative work.</li><li>A strong understanding of AI tools and emerging design technology, and the ability to quickly ideate, iterate, &amp; compose ideas and visual direction.</li><li>Experience creating work for faith-based, mission-driven, or values-led organizations is strongly preferred.</li><li>The ability to approach faith-based stories, themes, and imagery with cultural awareness, curiosity, and respect.</li><li>&nbsp;Passion for the mission of 5&amp;2 Studios and a Fan First mindset.<br><br></li></ul>

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