<div><br>We are looking for an <strong>Advertising Monetization Strategy Consultant</strong> to help us create a solid framework and implementation strategy before we launch. This is a <strong>focused, high-impact expert consulting engagement </strong>- not a long-term hire. <strong>1-2 strategic sessions (1-3 hours each) </strong>with potential for follow-up as needed.<br><br></div><div>We're building a platform that cares about people's spiritual health. Therefore, we need sustainable ad revenue to serve our community well. If you know how to balance those priorities, we'd love to work with you. &nbsp;</div><div><br><strong>What We Need From You&nbsp;</strong></div><div><strong><em>Session 1: Discovery &amp; Strategy Design (1-3 hours)</em></strong></div><div>● Review our platform, user base projections, and current monetization thinking</div><div>●&nbsp; Identify best ad platform options (Google AdMob, Meta Audience Network, programmatic, direct sales, etc.)</div><div>● Outline ad placement strategy (where ads appear without compromising experience)</div><div>● Define revenue model framework (CPM vs. CPC, ad frequency, targeting approach)</div><div><strong><br></strong><br></div><div><strong><em>Sample Deliverables:</em></strong></div><div>● Ad Monetization Strategy Deck&nbsp; covering:</div><div>&nbsp; &nbsp; ● Recommended ad platform(s) and why</div><div>&nbsp; &nbsp; ● Ad placement strategy (feed ads, banner ads, interstitials)</div><div>&nbsp; &nbsp; ● Revenue projections based on user growth</div><div>&nbsp; &nbsp; ● Implementation roadmap (what to build when)</div><div>&nbsp; &nbsp; ● KPIs to track</div><div><strong><em><br></em></strong><br></div><div><strong><em>Session 2: Implementation Planning &amp; Q&amp;A (1-3 hours)</em></strong></div><div>● Walk through strategy deck with our team (CEO, CMO, CTO, Product Manager)</div><div>● Answer technical questions about ad platform integration</div><div>● Help us prioritize: What do we build for MVP vs. Phase 2?</div><div>● Provide implementation guidance (vendors, tools, team needs)</div><div>● Red-flag potential issues (user experience, brand alignment, technical constraints)</div><div><strong><br></strong><br></div><div><strong>Deliverables: </strong>Implementation Roadmap:</div><div>● Week-by-week plan for ad platform setup</div><div>● Technical requirements for engineering team</div><div>● Key decisions we need to make now vs. later</div><div>● Risks and mitigation strategies</div><div><strong><br>Future Exploration: </strong>Evaluate faith marketplace, premium spiritual tools, affiliate programs, and ministry partnerships.</div><div><br></div><div><strong>What Success Looks Like<br></strong><br></div><div><strong><em>By End of Session 1:</em></strong></div><div>● Clear recommendation on which ad frameworks and platform(s) to use and why</div><div>● Ad placement strategy that balances revenue + user experience</div><div>● Financial projections we can use for fundraising and planning</div><div><strong><em>By End of Session 2:</em></strong></div><div>● Our team knows exactly what to build, when, and how</div><div>● Engineering has a clear technical roadmap</div><div>● We have a framework for tracking ad performance (KPIs, dashboards)</div><div><strong><em>Optional Follow-Up:</em></strong></div><div>● 1-2 asynchronous Slack/email check-ins as we implement (paid hourly)</div><div>● Future consulting engagement if we want to expand monetization strategy</div><div><br></div><div><strong>What You Bring:</strong></div><div>● <strong>Total 8-10 + years experiences, with 5+ years</strong> focused in monetization, ads, or growth at a social platform, community app, or marketplace</div><div>● <strong>Deep digital advertising expertise</strong>—you've set up ad platforms, optimized CPMs, and driven revenue</div><div>● <strong>Proven track record</strong> advising or consulting on ad monetization strategy (not just executing someone else's plan)</div><div>● <strong>Strong analytical skills</strong>—you can project revenue based on user growth and ad performance benchmarks</div><div>● <strong>Experience with mobile/web ad platforms</strong> (AdMob, Meta Audience Network, programmatic ads, direct sales)</div><div>● <strong>Clear communicator</strong>—you can explain complex ad strategies to non-technical stakeholders</div><div><br></div><div><strong><em>Bonus:</em></strong></div><div>● Experience at community/social platforms</div><div>● Background in product management or growth</div><div>● Experience building ad strategies for apps with 10K-500K users</div><div>● Knowledge of faith-based or mission-driven monetization (balancing revenue + values)</div><div>● Faith background—understanding of Christian communities and values</div><div><br></div><div><strong>Who You Are</strong></div><div>● <strong>Strategic but practical</strong>—you don't just theorize, you've built ad systems that work</div><div>● <strong>Mission-aligned</strong>—you know how to monetize without compromising user trust</div><div>● <strong>Consultative mindset</strong>—you listen, diagnose, and tailor recommendations to our needs</div><div>● <strong>Scrappy</strong>—you've worked with early-stage startups and know how to prioritize</div><div><br></div><div><strong>Compensation &amp; Growth: Contract hourly rate or flat project fee </strong>(to discuss)&nbsp;</div><div><br></div><div><strong>Potential for future work:</strong> If this goes well, we may bring you back for: Ad platform optimization (post-launch), expanded monetization strategy (premium features, partnerships, marketplace), or an ongoing advisory role as we scale&nbsp;</div>

Advertising Monetization Strategy Consultant

<div><strong>Who you are:&nbsp;<br></strong><br></div><div>You're a creative strategist, a culture-shaper, and a digital storyteller. You see social media not just as content, but as ministry. You understand how to connect with people where they are and lead them towards life transformation. You thrive in a fast-paced environment where excellence, data, and innovation drive impact. You carry a heart for people online and a relentless pursuit of growth, engagement, and clarity in every post.&nbsp;<br><br>You think in systems and metrics. You measure what matters, test what works, and iterate fast. You're passionate about growing engagement, optimizing performance, and leading a team that knows how to translate ministry moments into measurable digital impact.<br><br>You lead with humility and vision, equipping your team to deliver scroll-stopping content that builds trust, deepens faith, and represents the heart of Lakepointe with excellence.<br><br></div><div><strong>What you'll do:&nbsp;</strong></div><ul><li><strong>Lead and Develop the Social Team: </strong>Recruit, coach, and empower a high-performing team of content creators, community managers, social managers, and storytellers.</li><li><strong>Own the Strategy: </strong>Develop and implement a comprehensive social media strategy that supports the church's mission, builds brand consistency, and drives measurable growth across all channels.</li><li><strong>Data &amp; Optimization: </strong>Establish and monitor KPIs for reach, engagement, retention, and conversion. Use analytics to inform creative decisions, scheduling, and Ad spend.</li><li><strong>Manage Major Accounts: </strong>Oversee high-volume, high follower channels across Facebook, Instagram, YouTube, TikTok, and others, ensuring brand consistency and message clarity.</li><li><strong>Collaborate Across Teams: </strong>Work cross-functionally with communications, marketing, production, and design to ensure integrated storytelling.</li><li><strong>Analytics and Optimization: </strong>Monitor metrics, interpret trends, and pivot strategies based on performance data to continually elevate impact.</li><li><strong>Community Engagement: </strong>Foster genuine online community through comments, DMs, and social interactions.</li><li><strong>Reporting: </strong>Deliver regular performance reports and insights to leadership with actionable recommendations.</li></ul><div><br><strong>Skills &amp; Experience you’ve had:</strong></div><ul><li>5+ years of experience leading social media strategy or digital content at scale (preferably for a church, ministry, or major brand)</li><li>Demonstrated success managing large audiences (100k+ followers) and driving measurable engagement growth</li><li>Strong understanding of current and emerging social platforms, algorithms, and best practices</li><li>Exceptional communication and leadership skills</li><li>Deep understanding of content performance metrics, social analytics, and audience segmentation</li><li>Experience with major social analytics, management, and scheduling tools such as Sprout Social, Meta Business Suite, Later, Hootsuite, etc.</li><li>Bachelor's degree required; seminary or ministry education preferred</li></ul><div><br><strong>Embody all Lakepointe Leadership Behaviors:</strong></div><ul><li>Love and follow Jesus</li><li>Honor up, down, and all around</li><li>Make it fun</li><li>Reject good for great</li><li>Whatever it takes</li><li>Love Lakepointe<strong><em>&nbsp;</em></strong></li></ul>

Social Media Director

<div><strong>About Us</strong>&nbsp;</div><div>Pure Desire Ministries International (PDMI) is a biblically based and clinically informed ministry committed to providing hope, healing, and freedom from sexual brokenness and betrayal trauma through Jesus Christ. &nbsp;</div><div><br><strong>Position Overview</strong>&nbsp;</div><div>The Marketing Director provides strategic leadership for all organizational marketing, branding, communications, and online revenue growth efforts across PDMI. This role is responsible for developing and executing comprehensive strategies that strengthen brand awareness, engage supporters, and drive sustainable online sales through digital platforms, including e-commerce, campaigns, and conversion-focused initiatives.&nbsp;</div><div><br>With a deep understanding of the church and PDMI's target audience, the Marketing Director ensures that marketing initiatives effectively support ministry impact while building, scaling, and optimizing digital sales channels to support long-term organizational growth through digital, print, and community engagement. &nbsp;</div><div><br><strong>Duties &amp; Responsibilities</strong>&nbsp;</div><h3>Strategic Leadership &amp; Planning</h3><ul><li>Develop and implement an annual marketing strategy aligned with organizational goals, including communications and design</li><li>Strengthen brand identity and ensure consistent messaging across all programs and platforms</li><li>Provide data-driven insights and recommendations to leadership regarding marketing performance and opportunities</li></ul><div><br></div><h3>Digital &amp; Content Marketing</h3><ul><li>Oversee all digital marketing efforts, including website content, email campaigns, social media, podcast, lead generators, events, and online advertising</li><li>Lead content creation for storytelling, donor engagement, program highlights, and impact reporting</li><li>Ensure content reflects the organization's faith-based values, voice, and mission</li><li>Develop, strengthen, and preserve the PDMI brand across the organization (logo, web presence, merchandising, video, blog, podcast development, publications, etc.)</li></ul><div><br></div><h3>Fundraising &amp; Donor Engagement Support</h3><ul><li>Collaborate closely with the Advancement Director to create donor-focused campaigns, event marketing materials, and fundraising communications</li><li>Support marketing strategies that grow donor engagement, volunteer participation, and community awareness</li></ul><div><br></div><h3>Team Leadership &amp; Collaboration</h3><ul><li>Supervise marketing staff, contractors, and creative partners as needed</li><li>Work cross-functionally with Directors to ensure unified messaging and mission alignment</li><li>Manage the marketing budget and ensure effective stewardship of resources</li><li>Other duties as assigned</li></ul><div><br>&nbsp;<br><strong>Skills &amp; Qualifications</strong></div><ul><li>Bachelor's degree in Marketing, Communications, Public Relations, or a related field</li><li>7+ years of progressively responsible experience in marketing or communications</li><li>Strong commitment to PDMI's vision, mission, and values</li><li>Demonstrated success in leading marketing strategies and managing multiple projects</li><li>Excellent writing, editing, and storytelling skills with the ability to communicate for diverse audiences</li><li>Proficiency with digital platforms (social media, email marketing tools, CMS, analytics tools)</li></ul><div><br>&nbsp;<br><strong>Personal Attributes</strong></div><ul><li>Mission-driven leader with high integrity and a collaborative spirit</li><li>Strategic thinker with the ability to execute tactically</li><li>Creative problem-solver with strong attention to detail</li><li>Compassionate communicator capable of representing the organization's values with authenticity</li></ul><div><br>&nbsp;<br><strong>Preferred Qualifications</strong></div><ul><li>Familiarity with digital fundraising marketing, online sales, and donor engagement strategies</li><li>Familiarity with React (Next.js), frontend on AWS, Amplify, custom Fastify-React CMS behind an AWS ELB, backed by a NoSQL document database</li><li>Experience in nonprofit or faith-based organizations</li><li>Graphic design and video production oversight experience</li></ul><div><br>&nbsp;<br><strong>Requirements</strong><br>&nbsp;<br>Upon hire, all PDMI employees will be required to:<br>&nbsp;</div><ul><li>Read and sign a PDMI Faith and Lifestyle Expectations Agreement</li><li>Use Accountable2You reporting accounts when using PDMI computers, networks, and applications (Digital Assets). PDMI will provide an Accountable2You account that will cover your office workstation and any machine used for conducting work for PDMI.</li><li>Adhere to PDMI's vision, values, and best practices</li></ul>

Marketing Director

<div><strong>About the role:</strong></div><div><br>Location:&nbsp;</div><ul><li>US: CA, CO, GA, FL, ID, MD, MA, MN, NC, NV, OR, SC, TN, TX, VA, WA (California, Colorado, Georgia, Florida, Idaho, Maryland, Massachusetts, Minnesota, North Carolina, Nevada, Oregon, South Carolina, Tennessee, Texas, Virginia, Washington)</li><li>Canada Provinces: British Columbia, Ontario, Alberta only</li></ul><div><br>With Aplos, nonprofit groups of every shape, size, and mission can seamlessly run their finances and operations, manage their business and bottom line, and proactively engage their communities and donors when it matters most. We’re a remote team, spread across North America (with peers all over the world).</div><div>Aplos is the largest nonprofit &amp; church management software on the market. We’ve served over 40,000 organizations since our inception in 2009. Our all-inclusive platform provides a dynamic CRM, fundraising &amp; giving tools, online donations &amp; payment processing, built-in fund accounting system, integrated payroll, email marketing, website builder, and much more.</div><div>&nbsp;</div><div>The <strong>Brand Manager</strong> is a critical role that sits at the intersection of brand strategy, content marketing, and deep industry expertise. Reporting to the Director of Aplos Marketing, you will be the <strong>subject matter expert (SME)</strong> responsible for developing and distributing high-value, resonant content for our primary buyers—typically <strong>nonprofit finance leaders, bookkeepers, and treasurers</strong>. This is a high-impact position where your knowledge of nonprofit finance will be leveraged daily to drive brand authority and lead generation.</div><div><br>We are looking for someone that has prior experience working in nonprofit finance. This is a non negotiable requirement.</div><div><br><strong>What will you be doing (your role)?</strong></div><div><br><strong>Subject Matter Expertise &amp; Content Development</strong></div><ul><li><strong>SME Content Creation: </strong>Serve as the in-house expert to create and produce authoritative content (e.g., guides, white papers, blog posts, webinars, checklists) specifically addressing the unique financial and compliance challenges of non-profits and churches&nbsp;</li><li><strong>Audience Resonance:</strong> Ensure all content is tailored to resonate deeply with the needs, pain points, and terminology used by nonprofit finance leaders, positioning Aplos as the trusted solution provider.</li><li><strong>Brand Voice Ownership:</strong> Act as a custodian of the Aplos brand voice, ensuring consistency, authority, and empathy across all owned content channels.</li><li><strong>Internal Enablement: </strong>Educate and train internal teams (Sales, Customer Success) on key financial topics to ensure they can confidently discuss complex non-profit financial matters with customers and prospects.</li></ul><div><br><strong>Content Distribution &amp; Integrated Campaign Project Management&nbsp;</strong></div><ul><li><strong>Distribution Strategy:</strong> Develop multi-channel distribution strategy for content in collaboration with the broader marketing (ie SEO, social media, email, partnerships, paid channels) to maximize the reach and impact of all content.</li><li><strong>Lead Generation Focus: </strong>Work closely with the demand generation team to optimize content for conversions, driving marketing-qualified leads (MQLs) and sales pipeline.</li><li><strong>Performance Analysis: </strong>Track and analyze content performance metrics (traffic, engagement, conversion rates) and iterate on the content strategy to drive continuous improvement and ROI.</li></ul><div><br><strong>Integrated Marketing Campaign Project Management</strong></div><ul><li><strong>Campaign Ownership:</strong> Act as the Project Manager to lead, plan, and execute end-to-end integrated marketing campaigns focused on key nonprofit finance topics (e.g., year-end reporting, budgeting, compliance changes).</li><li><strong>Cross-Functional Coordination:</strong> Drive collaboration and timelines across internal teams, including Product Marketing, Design, Demand Generation, and Sales Enablement, ensuring all components (content, landing pages, emails, sales scripts) are delivered on time and align with campaign goals.</li><li><strong>Define Deliverables:</strong> Translate high-level marketing objectives into concrete content and distribution deliverables for each campaign, maintaining a master content and campaign calendar.</li></ul><div><br><strong>What we’re looking for (requirements):</strong></div><div><br></div><h3><strong>Required Skills &amp; Experience</strong></h3><ul><li><strong>Nonprofit Finance Expertise:</strong> <strong>3+ years of direct, hands-on experience in nonprofit or church accounting, bookkeeping, or finance</strong> (e.g., as a staff accountant, bookkeeper, treasurer, or auditor for non-profits).</li><li><strong>Content Marketing &amp; Writing:</strong> <strong>3+ years of experience in brand management or content marketing</strong>, with a strong portfolio showcasing well-written, complex B2B or specialized content.</li><li><strong>Audience Translation:</strong> Proven ability to translate complex financial and regulatory topics into clear, accessible, and actionable content for a target audience.</li><li><strong>Data-Driven Approach:</strong> Experience using analytics tools to measure content distribution success and inform strategy.</li><li><strong>Strong Collaboration:</strong> Excellent interpersonal and communication skills for working effectively with cross-functional teams (Product, Sales, Engineering).</li></ul><div><br></div><h3><strong>Preferred Attributes</strong></h3><ul><li>Experience using fund accounting software (ideally Aplos or a direct competitor).</li><li>Certification in a relevant field (e.g., CPA, Certified Nonprofit Accounting Professional).</li><li>Experience managing vendor relationships with designers, writers, and agencies.</li></ul><div><br><strong>Why work with us?</strong></div><div>If you need more convincing, here’s the rest of it:</div><ul><li>💵 Salary – <strong>US $99,000 - $110,000 USD, CAN $90,000 - $105,000 CAD. </strong>Your base salary compensation will be determined based on factors such as skills, education, experience, and geographic location.</li><li>🏝️ Paid Time Off<ul><li>Canada: Everyone gets 4 weeks paid leave plus 11 days of public holidays, as well as an ‘end of year shutdown’ which is an extra 2 week company holiday. Plus, you are entitled to generous paid sick leave.</li><li>US: US employees are eligible for open or paid discretionary time off (take time when you need it), plus 11 days of public holidays, as well as an ‘end of year shutdown’ which is an extra 2 week company holiday. Plus, you are entitled to generous paid sick leave.</li></ul></li><li>🌴 Work remotely – We’re a remote-first company - live and work wherever you’re happiest.</li><li>🤷 Training – We’ll support you when you want to learn new skills or pay for conference or course tickets.</li><li>❤️ Health Coverage &amp; Retirement<ul><li>Canada &amp; US: We offer robust medical, dental, vision, disability and life insurance coverages and have a 4% match on Retirement.</li></ul></li></ul>

Brand Manager - Aplos

<div>The Graphic Designer supports The Gospel Coalition’s mission by creating compelling visual designs that communicate biblical truth with clarity and excellence. This role ensures TGC’s brand identity is consistently represented across digital, print, and social platforms. They serve as both a creative contributor and design steward, helping our team present resources in a visually engaging way—while maintaining alignment with TGC’s voice, brand standards, and theological commitments.</div><div><br></div><h3>Description</h3><div><strong>Reporting:</strong> To the Vice President of Operations</div><div><br></div><div><strong>Status:</strong> Part-Time / Remote</div><div><br></div><div><strong>Qualifications, Experience and Skills</strong></div><ul><li>3-5 years of professional design experience (freelance, agency, or ministry preferred)</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.&nbsp;</li><li>Strong portfolio showcasing creative and versatile design work</li><li>Ability to design for print, digital, social media, and web platforms</li><li>Strong attention to detail with excellent typography, layout, and branding skills</li><li>Self-starter with the ability to manage multiple projects and meet deadlines</li><li>Collaborative, flexible, and able to work with cross-functional teams</li><li>Strong communication skills and ability to translate ideas into visuals</li><li>Alignment with The Gospel Coalition’s mission, vision, and theological convictions</li><li>Servant-hearted attitude and commitment to excellence in ministry work</li><li>Understanding of marketing and the importance of compelling visual creative</li></ul><div><br><strong>Responsibilities</strong></div><ul><li>Design graphics and visual assets for TGC’s digital platforms, social media, email, web, and print publications</li><li>Maintain consistency with TGC’s brand identity and visual standards across all projects</li><li>Collaborate with editorial, social, and development teams to translate content into compelling visual design</li><li>Develop creative concepts and layouts that support campaigns, events, and resource launches</li><li>Adapt existing designs for multiple formats, platforms, and audience needs</li><li>Manage multiple projects simultaneously, ensuring deadlines are met with excellence</li><li>Provide design support for ministry-wide initiatives when necessary</li><li>Contribute creative input during planning meetings and brainstorming sessions</li><li>Ensure all designs uphold TGC’s theological commitments and mission-driven communication goals</li></ul><div><br><strong>Expectations</strong></div><ul><li>Work approximately 20 hours per week</li><li>Maintain proactive communication with the Production Coordinator regarding project status, priorities, and needs</li><li>Respond promptly to design requests and manage workload with professionalism and reliability</li><li>Stay current with design trends and best practices, applying insights to TGC’s visual communications</li><li>Ensure that all design work reflects theological clarity, organizational professionalism, and brand consistency</li><li>Uphold deadlines and deliver projects that meet or exceed quality standards</li><li>Model servant leadership and foster a collaborative, gospel-centered team culture</li></ul><div><br></div><h3>About The Gospel Coalition</h3><div>The Gospel Coalition exists to connect the contemporary Church to the ancient Gospel. We do this by providing vital resources and support to church leaders, ensuring they are equipped to faithfully serve their communities. By listening to their needs and delivering expert resources, we strengthen the foundation of pastoral work across the globe. We are an organization rooted in the local church, and we find joy in helping the church at large.</div>

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